Kiki Challenge: Drake's In My Feelings video embraces new dance craze

It's the single that sparked the viral dance craze "The Shiggy".

Now Drake has embraced the Kiki Challenge, releasing the music video for In My Feelings with a host of celebrities dancing to his tune.

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The official video has been watched more than six million times in less than 24 hours.

The 31-year-old Canadian rapper starts off the video outside Kiki's house - played by La La Anthony - before he is shooed away by her mother, played by The Cosby Show's Phylicia Rashad.

He then dances through the streets of New Orleans, with internet comedian Shiggy - real name Shaquille Mitchell - showing off the dance moves that inspired the craze, while stripping off his shirt on board a bus.

However, by the end of the song, we discover it could all just be in Drake's head.

Waking up in a studio, the rapper says: "I just had a dream that I made some song, about some girl, I was in New Orleans, with this grill [gold tooth jewellery] in my mouth.

"And then this kid from New York that spits when he talks all the time did some dance to it and then the world did the dance and Will Smith was there."

Shiggy then pops up again, playing a studio assistant doing his best to get Drake to the set.

A montage of clips at the end of the seven minute video shows celebrities including Will Smith, Millie Bobby Brown, DJ Khaled and Queer Eye's Fab 5 performing their own version of The Shiggy.

Comedian Shiggy started the craze when his dance moves went viral

The 'Kiki challenge' - and why police want it to stop

A cow, dog and camel also make an appearance.

The viral dance craze has become so popular that police forces around the world have felt the need to warn people against jumping out of moving cars while performing the challenge.

Even the dance's originator Shiggy - who does not jump out of a moving car in the video to the single - has pleaded with fans to "be safe" telling them they can do the moves anywhere and not just with a car.

Drake's fifth studio album - Scorpion - is currently number one in the UK album charts.